Steve Frank is the President of Launch Logic, where he leads the development of next-generation control systems and data-driven platforms for complex attractions.

With over 20 years of experience spanning control systems and IT, Steve focuses on bridging the gap between physical systems and digital intelligence. His work centers on leveraging real-time data, cloud connectivity, and advanced analytics to improve operational visibility, forecasting, and overall system performance.

Under his leadership, Launch Logic is advancing technologies that enable operators to move beyond reactive maintenance toward predictive, insight-driven decision making. His approach prioritizes scalable architectures, practical innovation, and solutions that deliver measurable impact in the field.